GoSquared

Realtime analytics, customer profiles, automation, and messaging

KINDA · partial replacement
price variesestimated build time weekend to multi-dayreplaced by 0 people

The visible web analytics + customer data loop is buildable, but a credible replacement needs more than the first screen. GoSquared earns its keep through ingestion, storage, reliability, so expect a weekend or multi-day build and a narrower personal scope.

Build verification: not recorded. How we judge buildability

What you give up

  • enterprise governance and integrations
  • high-volume ingestion and retention
  • bot and identity resolution
  • session replay privacy tooling

Why people still pay

GoSquared: Customers pay for trusted numbers, retention, privacy controls, and a pipeline that remains accurate while traffic and schemas change.

Your build guide

The stack, security requirements, and agent rules for a focused replacement.

Before you start

  • A supported Node release, PostgreSQL, HTTPS for a shared deployment, and a backup destination. Begin with one workspace and explicit owner/member permissions.
  • Implementation components: Next.js App Router and TypeScript for server-rendered pages and validated mutations. PostgreSQL with Drizzle migrations; Better Auth sessions for a small private workspace.
  • Scope boundary: enterprise governance and integrations; high-volume ingestion and retention
01
Next.js App Router and TypeScript for server-rendered pages and validated mutations.
02
PostgreSQL with Drizzle migrations; Better Auth sessions for a small private workspace.
03
Domain model: site events, explicit user identifiers, consent records, sessions, profile properties and journey summaries
engineering roadmap

Implementation plan

1

Phase 1

Scope and fixtures. Implement this bounded workflow: Collect a bounded event stream from one app, inspect live activity and review known-user journeys only when the application explicitly identifies the user. Keep aggregate reports separate from profile views. Record prerequisites, select representative user-owned fixtures and document the unsupported features: enterprise governance and integrations; high-volume ingestion and retention

2

Phase 2

Durable model. Model site events, explicit user identifiers, consent records, sessions, profile properties and journey summaries Add migrations or a versioned document format, explicit validation, stable IDs and a visible import-error report. Preserve this rule: Anonymous events cannot be silently assigned to a guessed identity; profile deletion removes the relevant retained identifiers.

3

Phase 3

Complete the first useful path. Implement the workflow's input, review and output interface, with clear controls and explicit empty/error states. Commit related database changes in one transaction. Use version checks for competing edits and an outbox for external notifications; retry delivery independently of saving the record.

4

Phase 4

Permissions and integration failure. Authorize every record read and mutation on the server using its workspace membership; validate payloads, protect mutations against CSRF, and escape user-authored HTML. Request integration credentials and permissions only for the enabled feature; show a disconnected state instead of mock results.

5

Phase 5

Portable handoff. Export versioned JSON plus attachments and a readable CSV summary. Restore into a separate database and compare record IDs and attachment checksums before switching. Include setup, operating limits, fixture walkthrough and shutdown/restart instructions in the README.

6

Phase 6

Acceptance scenarios. Two users on one device remain separate after explicit signout/signin; an event without identification stays in aggregate reports only. Repeat the workflow after restart and with a denied permission or unavailable dependency; show recoverable failure rather than a success placeholder.

the pro prompt
download AGENTS.md
WORKING SLICE
Collect a bounded event stream from one app, inspect live activity and review known-user journeys only when the application explicitly identifies the user. Keep aggregate reports separate from profile views.

Build this scoped GoSquared-inspired workflow with a documented data model and visible failure states.

Architecture
- Next.js App Router and TypeScript for server-rendered pages and validated mutations.
- PostgreSQL with Drizzle migrations; Better Auth sessions for a small private workspace.

Prerequisites and limits
A supported Node release, PostgreSQL, HTTPS for a shared deployment, and a backup destination. Begin with one workspace and explicit owner/member permissions.
Outside this release: enterprise governance and integrations; high-volume ingestion and retention

Data model and correctness
site events, explicit user identifiers, consent records, sessions, profile properties and journey summaries
Invariant: Anonymous events cannot be silently assigned to a guessed identity; profile deletion removes the relevant retained identifiers.
Commit related database changes in one transaction. Use version checks for competing edits and an outbox for external notifications; retry delivery independently of saving the record.

Security and privacy
Authorize every record read and mutation on the server using its workspace membership; validate payloads, protect mutations against CSRF, and escape user-authored HTML.

Recovery and export
Export versioned JSON plus attachments and a readable CSV summary. Restore into a separate database and compare record IDs and attachment checksums before switching.

Implementation order
1. Phase 1 — Scope and fixtures. Implement this bounded workflow: Collect a bounded event stream from one app, inspect live activity and review known-user journeys only when the application explicitly identifies the user. Keep aggregate reports separate from profile views. Record prerequisites, select representative user-owned fixtures and document the unsupported features: enterprise governance and integrations; high-volume ingestion and retention
2. Phase 2 — Durable model. Model site events, explicit user identifiers, consent records, sessions, profile properties and journey summaries Add migrations or a versioned document format, explicit validation, stable IDs and a visible import-error report. Preserve this rule: Anonymous events cannot be silently assigned to a guessed identity; profile deletion removes the relevant retained identifiers.
3. Phase 3 — Complete the first useful path. Implement the workflow's input, review and output interface, with clear controls and explicit empty/error states. Commit related database changes in one transaction. Use version checks for competing edits and an outbox for external notifications; retry delivery independently of saving the record.
4. Phase 4 — Permissions and integration failure. Authorize every record read and mutation on the server using its workspace membership; validate payloads, protect mutations against CSRF, and escape user-authored HTML. Request integration credentials and permissions only for the enabled feature; show a disconnected state instead of mock results.
5. Phase 5 — Portable handoff. Export versioned JSON plus attachments and a readable CSV summary. Restore into a separate database and compare record IDs and attachment checksums before switching. Include setup, operating limits, fixture walkthrough and shutdown/restart instructions in the README.
6. Phase 6 — Acceptance scenarios. Two users on one device remain separate after explicit signout/signin; an event without identification stays in aggregate reports only. Repeat the workflow after restart and with a denied permission or unavailable dependency; show recoverable failure rather than a success placeholder.

Acceptance
Two users on one device remain separate after explicit signout/signin; an event without identification stays in aggregate reports only.
Use real source data or clearly labeled fixtures. Explain unsupported input and provider failures; do not fabricate analytics, delivery receipts, accuracy claims or security guarantees.

Optional agent guidance
Optional external skill: [vercel-react-best-practices](https://github.com/vercel-labs/agent-skills/blob/main/skills/react-best-practices/SKILL.md) — Improve React and Next.js data fetching, rendering, bundle size and server performance. Review its instructions and compatibility before use; it does not grant deployment, data-access or publication permission.
Optional external skill: [supabase-postgres-best-practices](https://github.com/supabase/agent-skills/blob/main/skills/supabase-postgres-best-practices/SKILL.md) — Review PostgreSQL schemas, queries, indexes, pooling, concurrency and row-level security. Review its instructions and compatibility before use; it does not grant deployment, data-access or publication permission.
Optional external skill: [web-design-guidelines](https://github.com/vercel-labs/agent-skills/blob/main/skills/web-design-guidelines/SKILL.md) — Review web interfaces for accessibility, keyboard focus, forms, navigation and interaction quality. Review its instructions and compatibility before use; it does not grant deployment, data-access or publication permission.
Project rule — data model: site events, explicit user identifiers, consent records, sessions, profile properties and journey summaries
Project rule — preserve this invariant: Anonymous events cannot be silently assigned to a guessed identity; profile deletion removes the relevant retained identifiers.
Project rule — acceptance evidence: Two users on one device remain separate after explicit signout/signin; an event without identification stays in aggregate reports only.

$ open in your agent (prompt prefilled, you press enter), copy the prompt or copy or download AGENTS.md

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Alternatives to building your own

PostHogRealtime analytics, user profiles and automated messages in one free account; subtle it is not.38kaug 2026open source↗

no votes, no pay-to-list · just what's real

GoSquared pricing

planmonthlyannual (per mo)what you get
starter$12.15/workspace—100,000 pageviews or tracked events/month and 3 projectsVendor price is £9/month; converted at £1 = $1.34998 using the ECB 2026-08-11 reference rates.
standard$32.40/workspace—500,000 pageviews or tracked events/month and 5 projectsVendor price is £24/month; converted at £1 = $1.34998 using the ECB 2026-08-11 reference rates.
pro$66.15/workspace—1,000,000 pageviews or tracked events/month and 10 projectsVendor price is £49/month; converted at £1 = $1.34998 using the ECB 2026-08-11 reference rates.
scale$133.65/workspace—2,500,000 pageviews or tracked events/month and 20 projectsVendor price is £99/month; converted at £1 = $1.34998 using the ECB 2026-08-11 reference rates.

free tierno free tier

billingmonthly only, no annual plan shown; 7-day free trial

hidden costsTracked events consume the same monthly allowance as pageviews, so event-heavy instrumentation can force an earlier tier upgrade.

pricing sources checked 2026-08-12 · pricing source ↗

Questions about GoSquared

Can you build your own GoSquared with AI?

Partly. The visible web analytics + customer data loop is buildable, but a credible replacement needs more than the first screen. GoSquared earns its keep through ingestion, storage, reliability, so expect a weekend or multi-day build and a narrower personal scope.

What does the GoSquared build prompt cover?

The prompt starts with this scope: Collect a bounded event stream from one app, inspect live activity and review known-user journeys only when the application explicitly identifies the user. Keep aggregate reports separate from profile views. Full-product capabilities excluded from the comparison include: enterprise governance and integrations; high-volume ingestion and retention; bot and identity resolution. Follow the implementation plan and its prerequisites before expanding the build.

How do I use the prompt, AGENTS.md and agent skills?

Start with the GoSquared prerequisites and stack, then copy the prompt into your coding agent. Save the project rules as AGENTS.md in the project root. Linked skills are optional packages or source instructions for specific tasks; review their current contents and install only those matching the chosen stack. A skill does not supply API credentials or verify the finished app.

How long will this GoSquared project take?

The catalogue estimate is weekend to multi-day for the limited scope. Setup, integration approvals, debugging, deployment and ongoing maintenance can add time. This is an estimate, not a delivery guarantee.

What would I give up by replacing GoSquared?

enterprise governance and integrations; high-volume ingestion and retention; bot and identity resolution; session replay privacy tooling. GoSquared: Customers pay for trusted numbers, retention, privacy controls, and a pipeline that remains accurate while traffic and schemas change.

What can I use instead of building GoSquared?

PostHog: Realtime analytics, user profiles and automated messages in one free account; subtle it is not. Check each option's license, hosting needs and feature limits.

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